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2 weeks ago
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Source: Original
Felix Imoh, Public Relations Manager astatine Legit.ng, participated actively astatine AMTEC 2025 arsenic helium moderated 1 of the astir anticipated sessions of the conference, an influencer selling sheet featuring immoderate of Nigeria’s astir recognizable integer personalities.
The 2nd variation of the Africa Marketing Technology & E-commerce Conference (AMTEC) convened implicit 900 selling professionals, founders, executives, and creators nether the taxable "Marketing successful the New Economy: Data-Driven Success successful Challenging Times."
Amidst high-level keynotes and strategical selling conversations, the influencer sheet anchored by Felix was a standout session, delivering applicable insights connected however brands can usage influencer partnerships to physique loyal audiences and unlock semipermanent value.
The sheet featured fashionable personalities Chinonso Fidelis Egemba (Aproko Doctor), KieKie, and Tomike Adeoye, who shared stories and strategies from their marque collaborations. Felix Imoh, known for his crisp connection benignant and quality to distill analyzable ideas into relatable narratives, steered the speech with clarity and depth.
Under his moderation, the treatment tackled large themes, including:
- Why brands indispensable halt treating influencers arsenic integer billboards and commencement seeing them arsenic existent connectors.
- The value of authenticity and storytelling successful influencer marketing.
- Common mistakes brands marque erstwhile moving with creators.
- How information should usher influencer enactment and run evaluation.
Source: Original
Felix, drafting from his PR acquisition astatine 1 of Nigeria's starring integer newsrooms, emphasized the request for meaningful partnerships, saying, “Let’s recognize that influencer selling is not astir conscionable speedy wins; it’s besides astir gathering spot and assemblage done authentic storytelling.”
Felix’s moderation amplified the voices of the panelists and helped attendees, including brands, marketers, and creators, recognize the evolving relation of influencers successful a data-driven economy.
His information and carriage of the sheet reenforce Legit.ng’s increasing relation successful thought enactment wrong the selling and media industry, peculiarly successful shaping conversations astir trust, community-building, and technology-enabled storytelling.
As influencer selling continues to redefine user engagement crossed Africa, voices similar Felix Imoh’s are helping brands navigate the abstraction with much clarity and purpose.
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Source: Legit.ng
