The 360-degree strategy behind Nollywood’s billion-naira hits

Nollywood executives Victoria Ogar and Tofunmi Akinshiye person outlined a structured 360-degree selling attack arsenic the cardinal operator of caller box-office successes, urging producers to dainty films arsenic commercialized products that necessitate full-spectrum promotion from improvement done post-release. Speaking astatine the Film Marketing and Audience Development forum organized by the School of Media and Communications, […]

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