‘Tiktokers, influencers, everybody now a celebrity’ – Zlatan Ibile laments

Rapper and singer, Zlatan Ibile has expressed heavy interest astir the emergence of influencer civilization and its impacts connected the Nigerian amusement industry.

The vocalist lamented that music-making is nary longer exclusive to nonrecreational musicians but anyone with sizeable societal media influence, including skitmakers, pranksters, TikTokers, and contented creators.

“It utilized to beryllium that artists were the celebrities, but present TikTokers, influencers, and contented creators are celebrities. That is wherefore you tin spot an influencer oregon skit shaper driblet a opus and it blows up,” Zlatan stated successful an occurrence of the Afrobeats podcast hosted by Shopsydoo.

The rapper noted that the improvement has undoubtedly affected the prime of music.

Singer Kcee precocious expressed akin concerns, claiming that the emergence of societal media influencers has affected the integrated quality of music, streams, and charts.

The Limpopo crooner argued that portion influencer civilization has immoderate benefits, the disadvantages outweigh the advantages.

‘Tiktokers, influencers, everybody present a celebrity’ – Zlatan Ibile laments