From 51 Iweka Road to Ebinpejo Lane, Idumota, these marketers powered Nollywood’s home-video boom

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Their iconic “Marketed and distributed by” and “Grab your transcript now!” announcements became nostalgic catchphrases, but their investments and networks built an industry.

The station From 51 Iweka Road to Ebinpejo Lane, Idumota, these marketers powered Nollywood’s home-video boom appeared archetypal connected Premium Times Nigeria.

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